The Arau brand promise
Arau and Arau Baby is for families that care about the safety of their home and body products, environmental consciousness, and simplicity.
Arau and Arau Baby came from the idea that some families want to be confident in the safety of the products they use every day.
Pure Soap and Peace of Mind
We heard you want the best for your family—cleaning products you can use everyday without worrying about sensitive skin or allergies. Saraya introduces Arau soap designed for healthy, natural living. Arau soaps are natural and contain no additives so they are easy on the skin and the environment. You feel comfortable using Arau in your home and even on your baby's skin.
Infants, of course, and we also recommend Arau to those with sensitive skin.
All natural cleansing agent
Arau cleans with pure soap made from vegetable based ingredients.
No synthetic fragrances, colors or preservatives
Contains no LAS, high grade alcohol synthetic surfactants, phosphates, edentate (sequestering agents), or artificial additives such as colors, fragrances and preservatives.
※Arau brand laundry products contain no fluorescent agents or bleaches.
Dermatologically tested. (except Arau laundry soap and Arau toothpaste)
Tested to assure that everybody can enjoy Arau without irritation.
※Does not eliminate the possibility of irritation in all users.
※Not tested on Toothpaste and Laundry Soap.
Arau gently washes the skin and clothes, and then naturally biodegrades in the drain water to return to the earth without polluting.
Certified sustainable palm oil
The palm oil in Arau and Arau Baby is covered by certified sustainable credits. Sustainable palm oil is cultivated with consideration for the environment and human rights.
Supports Save the Children
Every purchase of Arau and Arau Baby goes in part to the support of education, emergency care, preventative hygiene and relief of children in more than 120 countries worldwide through the United Nations' Save the Children program.
Function and Fragrance
Wash with the power of natural herbs
Arau's many varieties contain different herbal extracts and essential oil combinations to match each cleaning job. Not only do they smell fantastic, but they also help clean and deodorize. Enjoy the fresh botanical scent that is distinctly different from synthetic fragrances.
About Our Natural Ingredients
※Country of origin may vary on the season. All countries are listed.
We focused on purity and beauty.
Arau is highly purified soap made from natural ingredients. You can see the quality in the color, texture and rinse-ability of Arau. Because it is highly purified, it is gentle and stress free on the skin and the environment.
Comforting pink package
We've unified the simple, friendly logo mark for the entire series.
Arau and Arau Baby
Arau, our first line of natural soaps for the home and body, was expanded to Arau Baby. This new line is not only for infants and children, but also those with sensitive skin or who love the great foam, natural ingredients and gentle fragrance of real herbs and essential oils. Recently Arau Baby + was released adding new moisturizing products for baby care.